Live sessions

Webinars

Shorter, focused sessions on specific parts of the audit-and-system process, held in a small-group format with time for questions.

Each session runs for roughly an hour and covers a single, narrow topic in enough depth to apply immediately. Sessions are recorded for anyone who registers but cannot attend live, and recordings remain accessible for a period afterward. Group size is kept small enough that questions can be addressed directly rather than left in a queue.

Reading Your Content Like an Editor, Not a Fan

Live session, roughly 60 minutes

A walkthrough of how to look at a piece of published content with distance, separating "I still like this" from "this is still doing something useful."

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Setting Up a One-Person Editorial Calendar

Live session, roughly 60 minutes

Building a lightweight calendar structure from scratch, sized for someone managing content alongside client work rather than a dedicated team.

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What to Do With Old Posts That Still Rank

Live session, roughly 45 minutes

A closer look at older content that still receives traffic or engagement, and how to decide whether it needs updating, leaving alone, or folding into something newer.

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Repurposing Without Repeating Yourself

Live session, roughly 60 minutes

Turning existing material into new formats in a way that still feels intentional, rather than simply recycling the same points across channels.

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Office Hours: Bring Your Own Content Audit

Live session, open format

An open working session where participants bring a portion of their own inventory and work through improve-or-cut decisions with feedback in real time.

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Small group video call session with participants discussing a content calendar on screen

Format details

Questions we hear before signing up

Do I need to bring anything? A rough sense of how much content you have and where it lives is enough. Some sessions include a short working exercise, and having your inventory nearby helps, but it is not required in advance.

Are recordings available? Yes, registered participants receive access to a recording for a period following each session, useful for revisiting a specific section later.

Is this the same as the full course? No. Webinars cover one topic in isolation, while the course walks through the full audit, decision framework, and system build in sequence. Many people attend a webinar first to see whether the approach fits before deciding on the full program.

Want details on the next available session?

Reach out and we will share the current schedule along with what each session covers.